MARKETING SERVICES
Drive more potential customers to your website from Google unpaid search results (organic listing) through a set of onsite SEO
Drive more potential customers to your website from Google unpaid search results (organic listing) through a set of onsite SEO
Drive more potential customers to your website from Google unpaid search results (organic listing) through a set of onsite SEO
Drive more potential customers to your website from Google unpaid search results (organic listing) through a set of onsite SEO
Drive more potential customers to your website from Google unpaid search results (organic listing) through a set of onsite SEO
Drive more potential customers to your website from Google unpaid search results (organic listing) through a set of onsite SEO
Drive more potential customers to your website from Google unpaid search results (organic listing) through a set of onsite SEO
Drive more potential customers to your website from Google unpaid search results (organic listing) through a set of onsite SEO
Drive more potential customers to your website from Google unpaid search results (organic listing) through a set of onsite SEO
Drive more potential customers to your website from Google unpaid search results (organic listing) through a set of onsite SEO
Drive more potential customers to your website from Google unpaid search results (organic listing) through a set of onsite SEO
Drive more potential customers to your website from Google unpaid search results (organic listing) through a set of onsite SEO
ECOMMERCE SERVICES

Website Migration

Follow SEO Best Practices for a Successful Website Migration With OSM

If your business is planning a website migration, OSM has an easy-to-digest process to break down each step of the website transfer process so you don't lose customers and sales due to a decline in search engine rankings, website functionality, or systems integration failures.
It's easy to ruin your website's rankings during a migration by missing a crucial step like redirects or sitemap. You need to be prepared to see the migration through without missing any steps along the way. And if you are moving one website to another or moving 2 or more websites into one it adds steps that can't be missed. Even though Benjamin Franklin never did a website migration, his advice holds true today.
If you had a physical store that needs to move to a new location, all your inventory, POS materials, tools and hardware, furniture and/or display units must be moved in the correct order and be placed in the correct locations at the new store. Forwarding the mailing address and creating signs to tell people you've moved are tasks that are required so your old customers can find you at the new location. Tasks like these have a digital counterpart in the world of the internet where website migrations are a common occurrence.
"By failing to prepare, you're preparing to fail"
-Benjamin Franklin
It's easy to ruin your website's rankings during a migration by missing a crucial step like redirects or sitemap. You need to be prepared to see the migration through
without missing any steps along the way. And if you are moving one website to another or moving 2 or more
websites into one it adds steps that can't be missed. Even though Benjamin Franklin never did a website migration, his advice holds true today.
Software:
a) Changing to a different hosting provider.
b) Switching, adding, or removing server locations.
c) Altering the specs of your servers.
Web Hosting:
Domain:
1
2
3
a) Changing your Content Management System.
b) Removing or adding plugins, apps or modules.
c) Developing new functionality, platform merge, platform change, systems integrations.
d) Internal navigation change.
e) Layout and structure alteration.
f) Code changes.
g) URL changes.
a) Switching the main domain of your website.
b) A subdomain change.
c) Expired domain purchase.
4
Content:
a) Fluctuation of the number of pages on your website.
b) Different tone, targeting, or focus of your content.
c) Producing new content about a separate market.
6 Conditions When Your Business Requires Website Migration of some kind:
5
Design:
a) Altering the look and feel of main pages.
b) Addition or removal of interactive elements.
c) A branding change.
Business Strategy:
a) The website's goals change.
b) A new marketplace focus.
6
Setup | Support | Managment
Ecommerce
Marketing
Consulting
Expert Help With:
Setup | Support | Managment
Audit | Analysis | Strategy | Reports
If this sounds like something outside of your company's wheelhouse, contact us today
It is entirely possible to migrate without losing any traffic or revenue; you can even enjoy significant growth right after launching a revamped website. However, this can only be achieved if every single step has been well-planned and executed.